Football PR is operating with vastly insufficient manpower for football marketing outreach to have an effect:The powers to be don't get it.Such shortcoming will lead to an insufficient level of season ticket sales and/or individual game sales.Not sure that this situation would exist at any other Top 20 FCS schools.We may be wealthier than any other Top 20 but when it comes to Sports Marketing we are dumb as rocks.Sometimes when you're rich you don't operate effectively,efficiently and with savvy.There is NO pressure to do so.
1.Associate Director of Athletic Public Relations/SpiderTV
Responsible for Men's Basketball, Men's Golf, Women's Golf
2. Assistant Director of Athletic Public Relations
Responsible for Football, Baseball, Secondary Men's Basketball, Cross Country/Track & Field; Interim Women's Basketball
3. Assistant Director of Athletic Public Relations
Responsible for Soccer, Swimming & Diving, Men's & Women's Lacrosse
4. Assistant Director of Athletic Public Relations TBD
Responsible for Women's Basketball, Field Hockey, Men's Tennis, Women's Tennis,
Secondary Football
5.Athletic Public Relations Video Specialist/SpiderTV
6.Athletic Public Relations Assistant TBD
Responsible for Cross Country/Track & Field
7.Athletic Public Relations Assistant
Responsible as Interim Men's & Women's Tennis
Head Football PR handles also baseball,supplemental for MBBall,heads WBBall as interim until hired.
There is no backup for football,that person is to be hired.
There is a PR head for MBBall.That person is being supplemented by the PR head of football.
No wonder the PR for football sucks.The guy responsible for baseball(with the new field construction along with overly exaggerated expectations)was the same guy responsible for Spring Football.No wonder there was no Spring football coverage.That same guy was supplementally responsible for 3 NIT hosted basketball games(March 18-24),Our A-10 tourney presence in Brooklyn(March 13),the beginning schedule of 32 games of baseball coverage between February 13th and April 18th including reassigned home locations and the inaugural new field game with Cornell.Additionally,his duties included covering Spring football between March 19th and April 18th.He was also responsible for WBBall and their WNIT presence.He had no supplemental help for football.